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CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20150506T220000Z
DTEND:20150507T020000Z
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SUMMARY:Marketing Workshop Series: Marketing Essentials in a Changing World (Part 1)
DESCRIPTION:**CANCELED**\n\n\n\nMarketing Workshop Series: Marketing Essentials in a Changing World\n\n\n\nThe Prince George Chamber of Commerce\, Community Futures and Innovation Central Society have come together to offer a series of marketing workshops tailored to helping you make sense of marketing in a changing world.  Addressing questions like: "do I need a marketing plan\; should I get a website or a Facebook page\, how much do I need to spend on advertising?"  We want to give you the information you need to make the right decisions.\n\n\n\nSession 1: What you need to know to make the right marketing decisions.\n\n\n\nJoin newly elected Chamber Director and Principal of MC3 Marketing Communications\, Tracy McCall as she jump-starts this series with an overview of how marketing activities in modern business firms should affect decision-making and improve profitability.\n\n\n\nThe major topics to be covered are\; situational analysis\, target markets and the marketing program including promotional alternatives. Throughout the workshop\, emphasis will be on the application of concepts to aid in the creation of a condensed marketing plan during the workshop. \n\n\n\n\n\n\n\nThe owner of MC3 Marketing Communications\, Tracy has worked in the communications industry for almost 20 years as both a consultant and with a large media company.  Throughout her career in a variety of towns in BC\, she has assisted small business\, non-profit organizations and government agencies. Services include but are not limited to: identity\, branding\, marketing\, planning\, and specialized campaigns.  Skilled in the theoretical aspects of marketing as well as a technical\, Tracy is a marketer and graphic designer. She is also a part-time post secondary instructor.  \n\n\n\nTracy is looking forward to giving the businesses people and entrepreneurs practical information about the fundamentals of effective marketing.\n\n\n\nDon't forget to register for Session 2 on May 13th!
X-ALT-DESC;FMTTYPE=text/html:<p style="text-align: center\;"><strong style="color: rgb(255\, 0\, 0)\; font-size: 36px\; line-height: 57.5999984741211px\; text-align: center\;"><span style="font-family: arial\;">**CANCELED**</span></strong></p>\n\n<p><br />\n<span style="color:#0000FF\;"><strong><span style="font-size:20px\;"><span style="font-family:arial\;">Marketing Workshop Series: Marketing Essentials in a Changing World</span></span></strong></span><br />\n<br />\n<span style="font-size:16px\;"><span style="font-family:arial\;">The Prince George Chamber of Commerce\,&nbsp\;<span style="line-height: 19.2000007629395px\;">Community&nbsp\;</span><span style="line-height: 19.2000007629395px\;">Futures&nbsp\;</span>and Innovation Central Society have come together to offer a series of marketing workshops tailored to helping&nbsp\;you make sense of marketing in a&nbsp\;changing world. &nbsp\;Addressing questions like:&nbsp\;&ldquo\;do I need a marketing plan\; should I get a website or a Facebook page\, how much do I need to spend on advertising?&rdquo\; &nbsp\;We want to give you the information you need to&nbsp\;make the right decisions.<br />\n<br />\n<em><span style="color:#0000FF\;"><span style="font-size:20px\;"><strong>Session 1:&nbsp\;What you need to know to make the right marketing decisions.</strong></span></span></em></span><br />\n<br />\n<span style="font-family:arial\;"><span style="color:black\;">Join newly elected Chamber Director and Principal of MC<sup>3</sup> Marketing Communications\,&nbsp\;Tracy McCall&nbsp\;as she jump-starts&nbsp\;this&nbsp\;series with an overview of how marketing activities in modern business firms should affect decision-making and improve profitability.<br />\n<br />\nThe major topics to be covered are\; situational analysis\, target markets and&nbsp\;the marketing program including promotional alternatives. Throughout the workshop\, emphasis will be&nbsp\;on the application of concepts to aid in&nbsp\;the creation of&nbsp\;a condensed marketing plan during the workshop.&nbsp\;<br />\n<br />\n<img alt="" height="300" src="http://cloud.chambermaster.com/userfiles/UserFiles/chambers/1166/Image/TM.jpg" style="width: 200px\; height: 300px\; float: left\; margin: 10px\;" width="200" /></span></span></span></p>\n\n<p><br />\n<span style="font-size:16px\;"><span style="font-family:arial\;">The owner of MC<sup>3</sup> Marketing Communications\, Tracy has worked in the communications industry for almost 20 years as both a consultant and with a large media company. &nbsp\;Throughout her career in a variety of towns in BC\, she has assisted small business\, non-profit organizations and government agencies. Services include but are not limited to: identity\, branding\, marketing\, planning\, and specialized campaigns. &nbsp\;Skilled in the theoretical aspects of marketing as well as a technical\, Tracy is a marketer and graphic designer. She is also a part-time post secondary instructor. &nbsp\;<br />\n<br />\nTracy is looking forward to giving the businesses people and entrepreneurs practical information about the fundamentals of effective marketing.</span></span><br />\n<br />\n<span style="font-size:16px\;"><span style="font-family:arial\;"><strong>Don&#39\;t forget to register for Session 2 on May&nbsp\;13<sup>th</sup>!</strong></span></span></p>\n
LOCATION:Community Futures Fraser Fort George 1566 Seventh Ave. Prince George
UID:e.1166.1689
SEQUENCE:3
DTSTAMP:20260502T170717Z
URL:https://business.pgchamber.bc.ca/events/details/marketing-workshop-series-marketing-essentials-in-a-changing-world-part-1-05-06-2015-1689
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